Responsible for generating business, project execution and final delivery of project to customer. - Generating sales. - Identifying sales opportunities by constantly scanning the environment, pursuing the identified opportunities and calling on the potential customers. - Completing all the documentation associated with the order, i.e. order tender, technical clarifications and data, legal documents, etc. and submitting them to the customer within the given timeframe. - Meeting volume and profit targets and operating within the agreed cost and profit margin framework. - Is the one stop window for the customer. Leading the project to its successful completion and handing over to the customer. - Coordinating with the Installation team and the Logistics team to ensure smooth and timely delivery of the product. - Responsible for receivables - Handles Major customer account, Major Projects & customers within a defined territory / geographic location.