Should have knowledge of Brand Building, creating a Brand Strategy and also promoting the Brand Name. Analysing Social Media campaigns & Plans. Development of brand awareness and online reputation. Content development/Management. Visual Design and Web Development Strategy. SEO (search engine optimization) and generation of inbound traffic Set up and optimize company pages within each platform to increase the visibility of the company's social content Ability to think creatively and innovatively. Build strategic relationships with key industry players, agencies, and vendors.